mra
ESEN
Mora, the dog the brand is named after, with her tongue out
Why Mora?

This is Mora.

She keeps me company every night I stay up coding, so the brand carries her name. And yes, the purple is mora (blackberry) purple.

I'm Mick Almada, a VJ and video tech. I make these tools because I need them at my own shows: LED screens, Resolume, grandMA2 and everything that happens in the booth.

See my work →

The logo

Mora hides in the name, and shows up on her own inside the apps.

mra

The o wears her ears: pointy and folded, just like hers.

Her line-drawn outline, tongue out, is the icon you see in every app.

Got an idea, or a problem in your show?

Message me on Instagram. Many of these tools started that way.

Message me on Instagram